ssm - Plexuro Digital Agency

Crafting stories that tells

Content that converts.

turn clicks into customers

Grow with every post.

Does your business have the votes of confidence it needs from social media networks? Build your brand awareness across the web and create meaningful connections with your customers and followers through social media marketing (SMM).

Plexuro Digital Marketing Agency provides social media marketing for small businesses, enterprises and multiple-location companies. No matter if you own a startup or a Fortune 500 company, our social media marketing experts can assist you with your campaign. Partner with us and let our social media marketing agency boost your brand visibility and integrity!

Social Media Marketing Basics

Social media channels have become a major source of news and information in today’s internet-driven world. But that’s not all. Social media presence is also a vital factor in search rankings and digital marketing.

Statistics show that the global population of social media users has risen to 4.57 billion, with 346 million new social media users added in 2020. Furthermore, Global WebIndex reveals that social media users spend an average of 2 hours and 24 minutes every day multi-networking across at least 8 social media platforms and messaging apps.

Our social media marketing specialists explain the different aspects of business-to-consumer (B2C) and business-to-business (B2B) social media marketing to help you get started with your campaign. Read on and learn what is social media marketing and how to market on social media straight from Plexuro’s social media marketing experts.

What is Social Media Marketing?

Social media marketing is an online marketing method that utilizes different social media platforms, such as Facebook, Twitter, LinkedIn and Pinterest, to establish brand recognition, capture customers’ attention and connect brands with a broader, more diverse audience segment. Social media marketing for small businesses and enterprises is a powerful way to reach your prospects right where they spend their time online and bolster your brand engagement.

A dynamic, data-driven social media marketing plan can bring remarkable results to your company and turn customers into brand advocates. More importantly, an innovative social media marketing strategy positively influences your search engine optimization (SEO) and digital marketing efforts, creating more lead and revenue streams for your business.

What are the benefits of Social Media Marketing?

Social media marketing services have numerous advantages for startups and established brands. With the right social media marketing plan and campaign monitoring system, social media content marketing can lead to increased search traffic, better SEO, healthier customer engagement and improved brand loyalty.

Still on the fence about investing in social media marketing services? Here are the key benefits of social media marketing to facilitate your decision-making process:

Better Online Exposure

Boost your company’s visibility and engagement with social media platforms like Facebook and Instagram. A strong strategy drives interactions and builds connections globally.

Targeted Audience

Social media marketing identifies and targets the right audience, crafting relevant content and ads based on online behaviors, age, and location to improve conversions.

Enhanced Customer Trust

Social media connects you deeply with followers, builds trust, and showcases brand authenticity using testimonials, case studies, and strategic video marketing.

High Search Rankings

Content shared widely on social media sends traffic to your site, helping to improve search rankings as search engines prioritize social interaction signals.

Complete Brand Control

Control your branding, budget, and strategy with our tailored social media packages, keeping your B2B marketing efforts on point for your audience.

Multiple Marketing Options

Beyond Facebook and Instagram, explore WhatsApp, WeChat, and Snapchat marketing. We analyze competitors and audiences to find profitable platforms for your business.

Our Esteemed Clients

Marketing through social media is one of the best ways to humanize your brand and provide customers with an insider’s view of what’s going on in your company. Capitalize on Plexuro’s social media marketing services and get more people to advocate for your brand! Contact our social media marketing firm now to learn more about how to use social media for marketing.

Begin your social media marketing campaign today.

Our Work Showcase

Vinoth Dairy Farm | Branding

Branding, Logo

Danisha | Branding

Branding, Logo

Nasi Kandar | Branding

Branding, Logo

#231834

Jewel’s Dog | Branding

Branding, Packaging, Logo creation, Social Media Posts

#ca182e

Make E Licious | Branding

Branding, Social Media Strategy, Graphic design, Logo creation

#000046

Morpankh Fashion | Branding

Branding, Logo creation, Social Media Strategy

How to Market on Social Media?

Are you struggling to get the best results from your social media marketing strategy?

Becoming a thought leader does not happen overnight. However, with creative social media marketing ideas and a data-driven social media marketing business approach, you can position your brand as an expert in your respective field in no time.

From choosing the right social media channels to developing your social media content marketing strategy, every step is crucial to creating a successful social media marketing business campaign. Ready to begin marketing through social media?

Plexuro has put together the best practices to promote your business across online platforms effectively. Follow these social media marketing tips from Plexuro’s expert social media marketing consultants:

Conduct extensive market research
Identify the appropriate social media marketing platforms
Analyze your audience behavior
Craft engaging content
Engage with your followers
Run targeted social media advertisements
Combine your marketing channels
Partner with industry influencers
Optimize your social media pages
Ensure brand consistency across platforms
Conduct A/B tests of your ad campaigns
Analyze campaign results
Optimize your social media campaigns based on analytics

Work without a social media marketing plan
Copy competitors’ social media marketing ideas that do not match your branding
Oversell your products and services
Measure the wrong metrics
Treat all social media marketing channels the same
Rely too much on automation
Buy followers
Use irrelevant hashtags
Keep silent on comment sections and threads
Cross-post on your social media accounts

Solutions every business need

It’s not about using all available solutions to deliver results. It’s about knowing what mixture works best. And that’s what we do for you.

Social Media Marketing & Strategy

Designing ads is just the start; the real work is making them convert. With our Test4Performance methodology and data-driven insights, we fine-tune every creative. Video or static? Humorous or serious? We combine trends with strategy to ensure your brand shines in a crowded digital space. Plus, we handle social media management, content planning, and distribution to deliver a cohesive and engaging brand strategy across all platforms.

Facebook Marketing

Instagram Marketing

LinkedIn Marketing

YouTube Marketing

Search Engine Optimization

Nowadays, no customer journey is complete without a consultation with Google. Let your business be visible where your audience trusts to find answers to their questions and problems. We focus on generating organic search traffic with long-lasting effects and providing high value with proven tactics, such as in-depth technical optimization, content created according to the Topical Authority methodology, and digital PR on high-quality websites. Let’s build converting traffic to your website together.

Keyword Research

Link Building

Technical SEO

Local SEO

On-Page SEO

Off-Page SEO

Content Writing

Photoshoot

Skilled product photography and shoots are essential for improving a brand’s visual appeal and believability. They can foster consumer engagement, foster trust, and improve revenue. They can also help firms differentiate themselves from the competition and build a solid brand identity.

Product Photoshoot

Factory Photoshoot

Model Photoshoot

Event Photoshoot

Video Production Service

YouTube and video marketing have become an essential part of any business’s marketing strategy. It allows businesses to connect with their audience on a more personal level, increase brand visibility and reach, rank higher on search engines, provide a versatile format for various marketing purposes, and provide valuable insights into audience behavior and content performance. YouTube analytics provide valuable insights into audience behavior and content performance.

Product Videoshoot

Promo Ad Videoshoot

Branding Videoshoot

Testimonial Videoshoot

Factory Videoshoot

Event Videoshoot

Website Design & Development

Make sure your website reflects the quality of your business. A well-designed, intuitive website or e-commerce platform is essential for sales and customer retention. That’s what we do: cutting-edge web design with strategic UX/UI for seamless user experiences, and our dedicated WebCare to keep your site secure, up-to-date and performance-optimised.

Website Analysis

Website Hosting

Website Maintenance

Ecommerece Website

Informative Website

Technical SEO

Logo Design

Content Writing

Social Media Advertising

For many companies, organic reach is declining. While some of your content might acquire high engagement rates, other posts might go completely unnoticed by your target audience. Furthermore, social media algorithm updates have made it more challenging to achieve success through organic social media marketing tactics alone.

Not seeing the results you want with your Facebook or Pinterest social media marketing campaign? Fuel your marketing efforts and bring consistent sales from day one with social media advertising.

Why Social Media Advertising is important?

Social media advertising is also known as social media targeting. It is the process of placing ads on social media platforms to boost your branding and elicit a response from your audience. This response could be to inquire about your products or services, purchase your brand offerings or visit your landing page.

Unlike organic social media marketing, social media advertising focuses on reaching highly targeted audience segments to increase your return on investment (ROI).

Social media advertising positions your brand in front of the right customers at the right time and platform.

Best Uses of Social Media Advertising

As more and more brands are getting on board with social media advertising, you must understand how to use social media for marketing and advertising to expand your conversion opportunities. To clue you in on how social media advertising works, our social media marketing firm enumerates the primary purposes of social media ads:

1. Introduce your brand.
2. Promote your products and services.
3. Bring attention to your special brand offerings, such as promos and events.
4. Retarget already interested prospects.
5. Send online followers to your website.

Above all, the ultimate goal of social media advertising is to generate new clients and increase your online revenue. Discover the best platforms to invest your ad money and grow your sales.

Get in touch with our social media video marketing team today.

Social Media Marketing Platforms

Traditional marketing is fading as digital dominates. Don’t let competitors lead—boost your social media presence, especially on Twitter. We help you tap into social platforms and unlock new conversion opportunities.